ENTRY TOP TIPS

FREE TOP TIPS WEBINAR

Find out how to craft the perfect entry by watching our free webinar. Tom Allen, Editor of Computing and  Carl Harris, Executive Director for Brand at BCS, The Chartered Institute for IT will be joined by 2024 winners. 

This webinar answers every question you have; share experience and insights from the people who’ve already been there; and discuss tips and tricks on how to create an award-winning submission. 


Wednesday, 2 April 2025

15:00 - 16:00 BST

Craft the best possible entry using our top tips provided by our judges. We will also be hosting a webinar with previous winners and judges. More information on this coming soon... 


Read the entry criteria fully before starting 

This cannot be stressed enough. The judging criteria is deliberately brief and open in order to be less prescriptive. We want to encourage diverse entries, rather than funnel your submissions down a particular route. Nevertheless, please ensure that you address the core components of the category criteria.


We encourage PDFs and videos, but not too many

You are free to include attachments in addition to the entry submission text. Please note that attachments are in addition to the word limit. Please ensure that your attachments are informative and to the point. Supplying numerous attachments unnecessarily will irritate the judges. Using graphics and visual imagery is recommended to help your entry stand out. Videos can be included, but the file sizes for attachments are restricted to 10MB, so it is best to include a URL that links to where your video is hosted.


Tailor your submissions and make them fun!

Judges will read hundreds of entries, so injecting your enthusiasm for your organisation and products will help you to stand out from the crowd. Make sure to tailor your entries to respond to the category criteria - please don't submit a generic entry.


If you are entering multiple award categories, don't just include the same entry

Again, tailor your entry to the category criteria. The judges will see through any duplication and this may cost you a place on the shortlist.


Include facts and figures

There's no better way to back up your claims than with supporting statistics. Anybody can claim that they are the best, but only a few can back it up!


Include customer testimonials

Positive feedback from customers will substantiate your claims. Try to include testimonials that are brief, interesting and saturated with marketing speak.